” What is the state of the music industry at this point?”, David Letterman asked as he sat across from music mogul Jay-Z during his first episode of his new Netflix interview series “My Next Guest Needs No Introduction”. “Artist need to make forever music“, stated Jay-Z.
Over the course of this 58-minute interview, which also features Def Jam co-founder and legendary producer, Rick Rubin, David Letterman dives deep into the life of Jay-Z including his upbringing in the Marcy Projects in Brooklyn, his relationship or lack thereof with his father, selling drugs as a teenager, his mothers sexuality, and how he feels being a father. With the latest release of his chart topping album 4:44, Jay-Z has become more vulnerable with his life in an open forum. For many fans of his, like myself, we are able to get an inside look into the thoughts of the music mogul and how he got to this point in his career. From the projects of Brooklyn , Jay-Z has risen to be one of the richest men in hip hop, with Diddy at a close second. He is HOV.
While this interview brought about many gems and career topping takeaways, one of the points that stood out to me, was “make forever music”, when referring to hip hop artist in the industry. Hip-Hop is currently at a strange point, where there is a cosmopolitan of different artist that migrate towards the millennial generation. One on side of the spectrum we have artist like Kendrick Lamar, J.Cole, Jay-Z, Drake, Kanye West, etc, and on the other end we have artists such as Lil Pump, Lil Xan, Smokepurpp, Lil Skies, and others. Yes, i’m separating the two. There is a very big difference between the two groups. (I’ll explain in another article post.) Music is universal in its methods, but one thing should remain a common goal in all career goals: MAKE FOREVER MUSIC!
Making forever music can be sensed in different forms of the statement. As an artist you want to make music that will last in the ears of listeners far beyond when your music is on the charts. You want what I like to call, ‘ Classic Bops’. These are the songs you can listen to 5 and 10 years down the line and still know every beat breakdown, lyric, feature, and production within that song. It brings back memories of points in your life in which this song was popular. It is a piece of your musical time capsule. You want to create music that will be long lasting and a sign of the moments at that particular point in society. You want to leave a legacy.
The same way artist have the power to make forever music, everybody has that same power in their lives and careers. We are able to make moments in our lives last forever and making spectacular events a part of our legacy. Whether it be with our contribution to society or our interaction with people we come in contact with, we can make our lives last far beyond when we leave the earth in our humanly flesh. In every decision, you make, try to think of what impact it will leave on those that might be potentially affected or influenced. When you hear a Stevie Wonder, Michael Jackson, or Prince song, you are hearing their long lasting musical history. You are able to hear what was going on in their lives at that particular time when that music was being made. What is your story?
As we embark on this second quarter of 2018, I encourage all of my readers to determine how they can make their forever music. What moments in your life will last beyond the record player and linger in other’s minds after you’re done recording? How will you be remembered? One of our tasks on this planet is to leave the world a little bit better than we found it, and we have the capabilities to make that happen. Just as artist have the power to use their voices to shine light on overshadowed events, bring awareness to issues, or tell their own life stories, we, too, have the ability to leave an imprint in the sand with the way we lived. We, too, have the power to Make Forever Music.
If you haven’t checked out the David Letterman Interview with Jay-Z, click here.